Webranking 2017: Snam tops Italian digital communication again


Snam is the best company in Italy for corporate and financial communication on digital media. With a record score of 94.2 points out of 100, the company confirms last year's success and remains on the top of the podium of the Webranking. The analysis is curated by Lundquist in collaboration with Comprend.

In addition to a comprehensive information in all of the fundamental parameters of the study, Snam has been recognized as one of the best for its approach in Corporate Social Responsibility and Governance communication. Sustainability has been told through Stories from the regions, a series of insights that recounts Snam's social responsibility initiatives. The storytelling features videos and images and with social media integration. In addition to CSR, Corporate governance is also characterized by in-depth and original communication, designed to meet stakeholders’ needs.

At its sixteenth edition in Italy, Webranking has examined over 110 listed companies in Italy, examining the completeness of information on their respective websites and social networks. Thanks to a thorough research on the expectations of several stakeholders - investors, financial journalists, job seekers and digital managers - the study provides the state of the art of digital communication and tracks the guidelines to achieve greater transparency.

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23 November 2017 - 17:50 CET